A man's hair is the biggest giveaway (a visiting card) to his character and craft. That's why the new Brylcreem Dri-Damage Protect Styling Gel, from the makers of the most iconic hair grooming products across the world is enriched with the perfect blend of rich ingredients such as Glycerol that moisturizes and gives you 24 HR. Wet Look, moisturization and flexible hold, reducing damage due to dryness. The new Brylcreem Dri-Damage Protect hair styling gel is ideal to give your that perfect wet look so that your hair looks fresh through the day. The High performance hair styling gels are designed to deliver during the course of a hard day's work without compromise – not as quick fixes to your look. Products that deliver an unmistakeable, unbeatable wet look to hair, for that timeless classic look while protecting your hair from damage due to dryness. Products are engineered for performance on hair, & also the look which make men stand out from boys. The special formula of this gel is designed to suit all hair types so you can enjoy a perfectly groomed hair. To Man upto Brylcreem, take coin sized amount of hair cream and apply on damp or towel dried hair. Shape your hair in place for long lasting wet look and flexible hold.