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More about the Product

Manufacturer/Marketer :

Colgate-Palmolive (India) Ltd

Consume Type :

Oral

Expires on or after :

Dec-26

Return Policy :

Not Returnable

Description

Colgate Visible White Toothpaste is formulated for daily oral care and contains whitening agents with fluoride in a toothpaste base. The formulation includes silica, pyrophosphates, sodium fluoride and supporting ingredients that help support surface stain removal and enamel care during regular brushing. The smooth paste texture spreads easily across tooth surfaces. The toothpaste comes in a 50 g tube designed for convenient daily use and travel carrying.

Features

 

  • Contains whitening accelerators
  • Contains sodium fluoride
  • Smooth paste texture
  • Mint flavour
  • Enamel-safe daily formula
  • Travel-friendly 50 g tube
  • Suitable for daily brushing

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Key Ingredients

Silica And Pyrophosphates.

Vegetarian

Yes

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Directions for Use

  1. Apply a pea-sized amount onto a toothbrush.
  2. Brush thoroughly for 2 minutes.
  3. Clean all tooth surfaces gently.
  4. Spit out the excess toothpaste.
  5. Use twice daily.

Key Benefits

  • Advanced Teeth Whitening Technology: Clinically proven to deliver up to one shade whiter teeth within just one week of regular use. The specialised formula utilises micro-cleaning crystals to safely polish the teeth.
  • Effective Surface Stain Removal: Actively breaks down and removes stubborn surface stains caused by daily consumption of tea, coffee, wine, and tobacco, restoring your teeth's natural brightness.
  • Enamel-Safe Whitening Formulation: Unlike harsh abrasive treatments, this toothpaste is formulated with highly specialised silica and pyrophosphates that whiten teeth without causing micro-abrasions or degrading vital tooth enamel.
  • Comprehensive Cavity Protection: Infused with active fluoride, it remineralises weak enamel and protects teeth against acid attacks from plaque bacteria, drastically reducing the risk of dental cavities.
  • Long-Lasting Fresh Breath: Contains a cooling mint flavour profile that neutralises odour-causing bacteria in the mouth, ensuring lasting oral freshness and confidence throughout the day.
  • Plaque and Tartar Management: The specialised pyrophosphates in the formula help prevent the calcification of plaque into tartar, contributing to better long-term gum and dental health.

FAQs

Yes, Colgate Visible White toothpaste 50 g is clinically proven to deliver up to one shade whiter teeth within a week of regular use. It contains whitening accelerators like high-cleaning silica and pyrophosphates that gently polish away surface stains caused by food and drink, revealing sparkling white teeth.

Absolutely. It features an enamel-safe whitening formula designed specifically for daily oral care. The abrasivity levels are strictly formulated within safe dental guidelines, ensuring it effectively cleans and removes stains without scratching or eroding your tooth enamel.

Yes. The active ingredients are specifically targeted at breaking down extrinsic stains. Regular brushing twice a day helps lift tough surface stains caused by coffee, tea, tobacco, and deeply pigmented foods, acting as an effective yellow teeth treatment.

No, it does not damage tooth enamel. Unlike harsh bleaching kits, this is an enamel-safe whitening toothpaste. Furthermore, it contains sodium fluoride, which actively remineralises and strengthens the enamel, providing excellent daily cavity protection.

The Visible White toothpaste 50g price is highly affordable and offers great value for a specialised whitening product. You can check Apollo's current listing above for the most accurate MRP, exclusive discounts, and ongoing promotional offers to buy Colgate Visible White online.

While safe for general use, children under the age of 6 should only use a smear or pea-sized amount under adult supervision to prevent swallowing. If children do not have stained adult teeth, a standard paediatric toothpaste may be more appropriate for their dental hygiene.

If you have mild sensitivity, you can generally use this toothpaste, as it is non-abrasive. However, it is not specifically formulated for dentin hypersensitivity. If you experience sharp pain while brushing or consuming hot/cold items, consult your dentist for a specialised sensitivity toothpaste.

For optimal stain removal and fresh breath, you should brush your teeth for a full two minutes, twice a day. The micro-cleaning crystals need this time to effectively interact with and break down the plaque and stains on the surface of your teeth.

The primary whitening accelerators are high-cleaning silica, which acts as a gentle, microscopic polishing agent, and tetrasodium pyrophosphate, which prevents calcium buildup on the teeth, stopping new stains from setting in and hardening into tartar.

It is always recommended by dental professionals to use a soft-bristled toothbrush. Medium or hard bristles, when combined with any toothpaste, can be too abrasive on your gums and enamel over time. A soft brush combined with this toothpaste provides a safe and thorough clean.

Country of origin

India

Manufacturer/Marketer address

Colgate Research Centre, Main St, Hiranandani Gardens, Sainath Nagar, Powai, Mumbai, Maharashtra 400076
Other Info - COL0686

Disclaimer

While we strive to provide complete, accurate, and expert-reviewed content on our 'Platform', we make no warranties or representations and disclaim all responsibility and liability for the completeness, accuracy, or reliability of the aforementioned content. The content on our platform is for informative purposes only, and may not cover all clinical/non-clinical aspects. Reliance on any information and subsequent action or inaction is solely at the user's risk, and we do not assume any responsibility for the same. The content on the Platform should not be considered or used as a substitute for professional and qualified medical advice. Please consult your doctor for any query pertaining to medicines, tests and/or diseases, as we support, and do not replace the doctor-patient relationship.
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