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More about the Product

Manufacturer/Marketer :

Emami Ltd

Consume Type :

Topical

Expires on or after :

Dec-26

Return Policy :

Not Returnable

Description

Smart & Handsome Brightening Cream for Men is formulated for facial moisturising and contains niacinamide, liquorice root extract and supporting skincare ingredients in a lightweight cream base. The formulation includes niacinamide, liquorice root extract, salicylic acid, glycerin and dimethicone that help support skin hydration, oil balance and even-looking skin tone during regular use. The cream texture is designed for quick absorption without heaviness. The cream comes in a 30 g tube designed for convenient daily use.

Features

 

  • Contains niacinamide
  • Enriched with licorice root extract
  • Contains salicylic acid
  • Lightweight cream texture
  • Matte non-greasy finish
  • Non-comedogenic formula
  • Travel-friendly 30 g tube

From the Manufacturers

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Key Ingredients

  • Niacinamide (Vitamin B3)
  • Licorice Root Extract
  • Salicylic Acid
  • Aqua
  • Glycerin
  • Stearic Acid
  • Dimethicone

Have a query?

Directions for Use

  1. Cleanse the face thoroughly.
  2. Take a pea-sized amount on fingertips.
  3. Apply evenly over forehead, cheeks, nose and chin.
  4. Massage gently until absorbed.
  5. Use morning and night if preferred.

Key Benefits

  • Targeted Dark Spot Reduction: Active lightening agents target hyperpigmentation at the cellular level, visibly fading acne scars and blemishes over consistent use to promote an unblemished complexion.
  • Restores an Uneven Skin Tone: By regulating melanin production, the formula corrects discolouration and sun damage, acting as a highly effective fairness cream for men without leaving a white cast.
  • Advanced Daily Oil Control: Engineered with micro-absorbers, it regulates excess sebum production, ensuring your skin remains shine-free, matte, and fresh even in humid conditions.
  • Deep Skin Nourishment for Men: Male skin experiences daily micro-trauma from shaving and environmental stressors; this cream delivers essential vitamins and hydration to repair and fortify the skin barrier.
  • Promotes a Healthy Face Glow: Unlike heavy formulations that dull the skin, this lightweight men's brightening cream revitalises tired skin cells, delivering an instant, natural radiance.
  • Comprehensive Daily Protection: Acts as an ideal daily moisturiser that not only hydrates but also provides a protective shield against airborne pollutants and mild UV exposure.

FAQs

Smart and Handsome brightening cream for men is specifically formulated to hydrate the thicker skin of men while providing active dark spot reduction. It controls excess oil, improves uneven skin tone, and deeply nourishes the skin, resulting in a healthy, non-greasy face glow suitable for daily male grooming.

Yes. The formula features advanced oil-control technology and is non-comedogenic. It absorbs quickly, regulates sebum production, and leaves a matte finish, making it highly effective for men with oily or combination skin.

Yes, it is designed to safely improve complexion. By utilising ingredients like niacinamide and liquorice extract, it helps fade hyperpigmentation, tan lines, and blemishes, promoting a clearer, brighter, and more even skin tone over time.

For optimal skin nourishment and dark spot reduction, apply the cream twice daily, once in the morning after showering or shaving and once at night before bed after cleansing your face.

No, this is a lightweight, fast-absorbing formula. It is engineered to penetrate male skin rapidly, leaving absolutely no greasy or sticky residue behind.

While it provides an instant matte glow upon application, visible reduction in dark spots and a noticeably improved, even skin tone typically take 3 to 4 weeks of consistent, twice-daily use.

Yes, teenagers aged 15 and above can safely use this cream. It is especially helpful for young men looking to control excess oil production and fade mild acne marks safely.

Yes. Applying it post-shave acts as an excellent soothing agent. It helps calm razor burns and restores the moisture barrier that shaving often strips away.

The cream is dermatologically tested and generally safe. However, if you have highly sensitive skin, we recommend doing a patch test on your jawline 24 hours before full application to ensure no allergic reaction occurs.

You should apply this brightening cream first as your daily moisturizer to allow the active ingredients to penetrate the skin. Wait 2–3 minutes for it to fully absorb, and then apply your sunscreen on top for UV protection.

Customer Reviews

5

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1 Ratings,

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100%

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0%

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V

Vinay

Posted at Feb 01, 2026

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Pack: 30 gm CreamSize: 30

Long Lasting

Long Lasting

Country of origin

India

Manufacturer/Marketer address

Emami Ltd., 687, Anandapur, Kolkata - 700108
Other Info - FAI0005

Disclaimer

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